How to Use 82DASH for Lead Generation
Most lead tools collect an email and hope. A Form campaign paired with a contact card lands your brand in their wallet and opens a direct channel.
Lead generation guide
7 min read · Updated September 2026
In this guide
Lead generation usually looks like this: someone fills in a form on your website, their email goes into a spreadsheet or a CRM, and then you spend the next six months trying to get them to open your emails. Most of them don’t.
The form does its job. The follow-up is where it falls apart.
What if the form itself could do more than just collect an email? What if the moment someone submitted their details, your brand landed on their phone - not in their inbox, but in their Apple or Google Wallet - with a direct push notification channel you could use whenever you wanted?
That’s what happens when you combine 82DASH’s Form campaign type with a contact card. And the Form campaign is free for up to 50 submissions a month - no card required at sign-up.
Why this works better than a standard lead form
A traditional lead form collects information. Name, email, maybe a phone number, maybe a question or two. The data goes into your system and then you’re reliant on email to nurture that lead.
The problem is that email is a crowded, noisy, unreliable channel. Open rates for marketing emails sit around 15-25%. That means 75-85% of your leads never see your follow-up. They gave you their details and then disappeared into the void.
82DASH changes the equation in two ways.
First, when someone submits your form, they receive a contact card - your branded card saved to their Apple or Google Wallet. Your business is now on their phone, visible every time they open their wallet app, sitting alongside their bank cards and boarding passes. That’s not an email they might open. That’s a permanent presence on their device.
Second, that contact card gives you a push notification channel. You can send messages directly to their lock screen - not emails competing with hundreds of others, not SMS that costs per message. Vendor figures put wallet push open rates far above email, around 90%. For lead nurturing, that changes everything.
Step 1: Create a Form campaign
In 82DASH, create a new campaign and choose Form as the type. You don’t need to collect photos or videos for lead generation - this is purely about collecting information.
Build your form with the fields that matter for lead qualification: name, email (for your CRM and email sequences - you still want this as a backup channel), phone number, company name for B2B, what they’re interested in (a dropdown that helps you segment leads), and any qualifying question specific to your business - ‘How many locations do you have?’, ‘Which product are you considering?’
Keep it short. Three to five fields is the sweet spot. Every additional field reduces completion rates. You can always ask more later - once they’re in your wallet pass base and you can reach them via push notification, follow-up questions are easy.
Step 2: Choose contact card as the reward
This is the key decision. For lead generation, you’re not rewarding someone with a discount or voucher. You’re giving them your contact card.
The contact card saves to their Apple or Google Wallet with your branding - logo, colours, business details. It’s professional, it’s useful (they have your contact information on hand), and it opens the push notification channel.
From the lead’s perspective, they’ve submitted a form and received a digital business card. That feels like a fair, professional exchange - especially in B2B contexts where a discount code would feel out of place.
Step 3: Brand your collection page
Your form lives on a branded landing page in 82DASH. Customise it with your logo, colours, and a clear headline that explains why they should fill it in.
This page works as a standalone URL - you can link to it from anywhere. It also generates a QR code, which is useful for events, trade shows, and physical locations.
Think of this page as your lead capture landing page. The difference from a standard one is what happens after they submit.
Step 4: Distribute it
How you get your form in front of potential leads depends on your business:
Your website. Link to it from your homepage, product pages, or a dedicated ‘get in touch’ section. Replace or supplement your existing contact form.
Paid ads. Use the 82DASH landing page URL as the destination for your Facebook, Instagram, Google, or LinkedIn ads. You can also connect TikTok, Facebook, GA4, and Google Ads tracking so form submissions show up as conversion events in the tools you already use.
Email campaigns. Include the link in your existing email marketing. ‘Interested in learning more? Fill in this quick form and we’ll send you our contact card.’
Events and trade shows. Print the QR code on your stand, business cards, or handouts. People scan, fill in the form, and get your card in their wallet - no more paper cards that get lost. Use a fixed QR code so you print it once and repoint it at a different campaign for each event.
Social media. Link in bio, story links, post CTAs. You can also switch on the Amplify ‘share with friends’ prompt so everyone who submits is asked to share the link - turning each lead into a referral channel.
In-person meetings. Share the QR code during a sales meeting or demo. The prospect gets your contact card saved to their phone instantly - far more useful than a paper business card they’ll forget about.
The lead nurturing advantage
Here’s where 82DASH lead gen separates from every other form tool. A standard form tool collects the lead and hands it to your email sequence - you’re in a queue with every other brand emailing that person, at the mercy of deliverability, spam filters, and inbox fatigue.
With 82DASH, you have two channels from the moment they submit. Email - yes, you still have their address, and you should use it. And push notifications - a direct line to their lock screen, reported to open far more often than email. No spam folder, no promotions tab.
Think about what that means for your nurture sequence. Day 1: they submit and get your contact card, email welcome starts. Day 3: a push notification with a quick guide. Day 7: ‘Got questions? Book a call.’ Day 14: a new case study. Day 30: ‘Still thinking it over? Here’s what our customers say.’
Every one of those push notifications has a strong chance of being seen. The emails might not.
Use cases by industry
B2B services and SaaS. Replace your ‘request a demo’ or ‘get in touch’ form with a Form campaign. The prospect fills in their details, gets your contact card, and you have a push channel for follow-up - the contact card feels natural as a digital business card exchange.
Real estate. Replace open-house sign-in sheets with a QR code at the entrance. Visitors scan, fill in their details and budget range, and get the agent’s contact card - perfect for ‘new listing that matches your criteria’ alerts.
Fitness and wellness. ‘Interested in joining? Fill in this quick form.’ Capture their goals and preferred times, deliver your studio’s contact card, then follow up: ‘Your free trial session is ready to book.’
Education and courses. Capture their area of interest and timeline, deliver a contact card, then push when enrolment opens: ‘The course you were interested in starts next month - early bird pricing available.’
Events and conferences. ‘Register your interest.’ Capture name, email, and sessions of interest, deliver a contact card, then push when tickets go on sale or the agenda is published.
Hospitality and venues. ‘Planning an event? Tell us what you’re looking for.’ Capture event type, date, guest count, and budget, deliver the venue’s contact card, then follow up: ‘We’ve put together a quote based on what you told us.’
Why the contact card beats a paper business card
If you’re in any business where you exchange business cards - sales, consulting, real estate, events - the contact card through 82DASH is a straight upgrade.
A paper business card goes in a pocket, sits on a desk for a week, and gets thrown away. A contact card in Apple or Google Wallet stays on their phone. They see your brand every time they open their wallet, you can reach them via push months later, and they can tap the card to find your email, website, or phone instantly.
For trade shows and networking events, this is a game-changer. Instead of exchanging 50 paper cards that nobody follows up on, you have 50 people with your card on their phone and a push notification channel to all of them.
From lead to customer to advocate
The Form contact card approach is the starting point. Once someone has your contact card and you’ve been nurturing the relationship, you can use push notifications to drive other 82DASH interactions down the line.
Once they become a customer, send a push notification asking for a photo or review. You already have the channel. The transition from lead to customer to content contributor all runs through the same wallet pass.
The form captures the lead. The contact card keeps the relationship warm. The push notifications nurture them to conversion. And once they convert, the same channel drives content, feedback, and advocacy. One system doing four jobs.
Turn every form into a qualified lead.
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