Once your content request is published, share it wherever your customers are - online or offline.

The easier it is to access, the more authentic, community-driven content you’ll receive.

Use your campaign link in:

• Email newsletters and post-purchase follow-ups

• Social media posts and stories

• Checkout success pages and thank-you screens

• QR codes printed on packaging, posters, or event displays

• Paid performance campaigns on Meta, TikTok, or Google to reach new audiences

You can also promote public requests through ads that invite engagement
- perfect for distributing vouchers, driving customer acquisition, or testing new audiences.

Gamify participation by:

• Running seasonal challenges

• Rewarding the first 100 uploads

• Creating leaderboards to boost engagement

Marketing Permissions for Post Purchase Emails

Please exercise caution when adding content requests to automated order emails.

In strictly regulated markets - particularly Germany and the broader EU - including a "call to action" in a receipt can be legally considered marketing.

👉Our Recommendation: Only request content in emails from users who have given marketing consent (often requiring double opt-in). You may need to run two versions of your post-purchase emails;

1. Marketing Opt-In: Includes the 82DASH content request.

2. No Opt-In: Without the 82DASH content request.

How to do this in Shopify:

Settings > Notifications > Order Confirmation > Edit Code

Then use the one of the following logic inserts to check a customer's marketing status and show the content request.

The Code To Copy & Insert:

{% if customer.accepts_marketing %}
  <p> [Insert your message here, e.g. "Show us your unboxing!"]
    <a href="INSERT_YOUR_82DASH_LINK_HERE">Click here to upload</a>.
  </p>
{% endif %}

In regions where you might also need the double opt-in - use this insert:

{% if customer.marketing_opt_in_level == 'confirmed_opt_in' %}
  <p> [Insert your message here, e.g. "Show us your unboxing!"]
    <a href="INSERT_YOUR_82DASH_LINK_HERE">Click here to upload</a>.
  </p>
{% endif %}

82DASH makes it easy to turn real-world moments, ads, and community energy into authentic content your brand can use.